Most women would agree that looking attractive on the outside also boosts their confidence on the inside. For many women, cosmetics play a large role in the creation of the overall look they wish to achieve. For this reason, finding the best foundation makeup is considered an essential first step by almost every woman. However, with the myriad choices on today’s cosmetic market, such as liquid foundation, or foundation for oily skin, acne prone skin or dry skin one may find that she is a bit overwhelmed. By understanding a little more about the various choices available, a woman can purchase the best foundation makeup with confidence.
Foundation Options for Various Skin Types
To ensure the best foundation is selected, one must consider her skin type. With normal skin, also called combination skin, a woman will notice dry areas around her cheeks and chin, while her forehead and the bridge of her nose remain oily. A water-based, oil control foundation is the best choice for women with combination complexions, even those who have mature skin. Such foundations typically feature a light texture that will not clog pores or promote dry skin. When applied appropriately, water-based choices such as these can make women over 50 look radiant and youthful.
Liquid Foundation
Tips for Dry skin
If a woman’s skin is dry, it is important for her to choose an oil-based foundation. Such foundations often contain moisturizers such as paraben or mineral oil, and therefore serve the dual purpose of making a woman look attractive and young, while adding essential moisture to her skin. This type of foundation has experienced a surge in popularity during 2010 and 2011, and is predicted to be a top seller throughout 2012. Oil-based foundations are also an excellent choice for women over 50, as mature skin tends to be dry. However, it is important to select an oil-based brand that is not too thick as this can result in the makeup having a caked on appearance.
Tips for Oily skin
Skin that produces excess oil can pose a challenge when one is selecting a foundation. Oily skin has a tendency to dilute foundation makeup and cause it to smear or run. Those with oily skin should choose a water-based brand that contains alcohol or another drying agent as an active ingredient. A medium or full coverage foundation is the best option if one’s skin is oily, as this will ensure the foundation’s longevity and prevent it from smearing or running.
Tips for Acne Prone Skin
Having acne prone skin can create a challenge with regard to makeup selection. While foundation makeup will hide the appearance of acne and blemishes, many foundations can also exacerbate such problems. Although it is wise to avoid potential irritants if one has acne prone skin, there are some foundations that will actually help prevent acne flare-ups.
Those prone to acne should choose only non-comedogenic products, which are those that do not contain pore-clogging ingredients. Blemish control makeup is also a wise choice for those who wish to minimize acne breakouts. In addition, those who suffer from acne or who have a sensitivity to chemicals should choose brands that are both fragrance free and hypoallergenic. Foundations containing isopropyl myristate are well known to clog pores and should be avoided.
Foundations should always be selected based on the wearer’s skin type, whether she has mature skin or skin that is relatively wrinkle-free. No one can prevent aging, but by following the aforementioned tips and selecting the best foundation makeup, virtually any woman can look more attractive and feel confident at any age.
